Premiership Rugby offers a unique combination of reach, expertise, assets and profile. We deliver a varied and growing portfolio of corporate respnsibility, sports development and sports for development initiatives.

Our reach is at an all-time high. We touch the lives of 310,000 people each year thanks to the skills and commitment of our national network of 150 full time staff, part-time coaches and volunteers.

Project Rugby

Project Rugby is a joint initiative between Premiership Rugby and England Rugby designed to increase participation in the game by people from traditionally underrepresented groups: Black Asian & Minority Ethnic People, People from Lower Socio-Economic backgrounds (top 30% IMD) and Disabled People.

The programme will engage thousands of participants per year (aged 14+ and 16+ for disabled people) and will be delivered by community staff from Premiership Rugby’s 14 shareholder clubs at over 200 locations across England, providing accessible opportunities for people to participate in the game at a time and place that can be easily accessed by target audiences.

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Land Rover Premiership Rugby Cup

The Land Rover Premiership Rugby Cup is a series of national grassroots rugby festivals for U11 and U12 rugby teams. Run in conjunction with all twelve Premiership Rugby clubs, the regional rugby events are an essential part of the UK rugby calendar. To date, nearly 80,000 youngsters have participated in the tournament since its inception.

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Try Rugby

Premiership Rugby is leading international efforts to develop and raise the profile of rugby across the globe. With experience working across Latin America, USA and South Africa, we continually look to support the growth of the game in key territories through our TRY Rugby programme.

Try Rugby Objectives:

  • Help to grow the sport of rugby internationaly and utilise the power of international events and Premiership Rugby’s brand to support the development of young players and fans in some of the most marginalised communities.
  • To use rugby as a tool to support the social inclusion of ‘at risk’ or disadvantaged young people and the development of valuable skills such as leadership.
  • Build links between the 12 Premiership Rugby clubs in the UK and international markets to co-create resources and share best practice in the use of rugby for social inclusion and the development of young people. • To share knowledge and best practice in rugby with teachers, coaches and young volunteers creating a sustainable workforce.
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  • HITZ is Premiership Rugby’s award-winning education and employability programme which works with over 2,000 14-18 year-olds across England every year.
  • HITZ uses rugby’s core values of teamwork, respect, enjoyment, discipline and sportsmanship to get young people not in education, training or employment (NEET) back into education, training, apprenticeships and/or employment, and is delivered nationally by England’s 12 professional rugby clubs.
  • Our core offer, the HITZ Learning Academy, offers a relaxed environment targeted at 16-18-year olds to improve their functional maths and English, develop valuable life skills and gain important qualifications alongside experience from work placements and employer-led sessions. The programme also offers essential enrichment and sporting activities which supports the development of the whole individual through not only improving their mental but physical wellbeing as well.
  • Participants in the HITZ programme regularly report an increase in resilience, self-confidence and aspiration as a result of their involvement, and over 70% go on to achieve a positive progression into further education, training or employment.
  • HITZ is funded by partners Land Rover, Comic Relief and Wooden Spoon.
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Tackling Health

  • Premiership Rugby’s Tackling Health programme is an interactive project for children aged seven – eight which takes a holistic approach to teaching children about their own health, wellbeing and about leading a healthy lifestyle with a rugby focus.
  • Delivered nationally by Premiership Rugby clubs across England, and in partnership with the Greggs Foundation, the key aims of the project are to improve young people’s understanding of what constitutes healthy eating and a healthy diet and to increase levels of physical activity.
  • Rugby’s diversity makes it the perfect vehicle to drive a healthy and activity-led initiative. As a sport, rugby can offer playing opportunities and role models to children no matter what their ability or background. The interactive programme takes a rounded approach to teaching children about leading a healthy lifestyle.
  • Delivering changes that ensures all British children live healthy and active lifestyles requires an approach which can pass on information and inspiration to eat more healthily; tackles inactivity by promoting fundamentals of movement; and teams up with children, teachers, parents and professional sport to make changes in the long term.
  • Add the download to the resources which are currently on our website
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Move Like A Pro

Move Like A Pro is a 12-week programme designed by Premiership Rugby’s professional rugby coaches for people who aren’t currently particularly active, inspiring a legacy of long-term lifestyle change across the rugby fan community. Offering both classroom and activity-based health interventions, including those related to levels of physical activity, diet changes, social connectedness and mental wellbeing. Funded by Sport England the programme is delivered to men and women in the workplace.

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